Why we should celebrate the “goatman”


In the Toaster Project, Thomas Thwaites took a toaster, bought for less than £5, and tried to remake it from basic raw materials. By trying to refine iron to make the element and mould recycled plastic to make the case, he demonstrated how fantastic our materials science and manufacturing expertise has become that we now take these products entirely for granted. He showed how totally disassociated we have become from the supply chain and impacts of our consumption. When you see him spending nearly a day burning LPG to try and reduce iron ore to iron with little success, the reality of embodied energy and the successful efforts of industry to increase energy efficiency become very much more real.
I am sure that the complete change of mindset required to “become a goat” will generate ideas which will stimulate innovative thinkers and designers like Thomas for many years to come. I look forward to reading his book, ‘Goatman: How I took a holiday from being human’.
Thinking outside the box in this way is a skill which should be nurtured.

Advertisements

About constructionlca

Co-author Green Guide to Specification, expert in Life Cycle Assessment (LCA), EPDs and sustainability for the construction materials sector Works for thinkstep, but these are my views. Tweets as @constructionlca
This entry was posted in Uncategorized. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s